In the remarkable year that was 2020, five regional independent booksellers’ associations joined forces, leveraging a combined 150 years of winter and holiday catalog production and distribution. Bookstores across the Mid-Atlantic (NAIBA), Great Lakes (GLIBA), New England (NEIBA), Midwest (MIBA), and South (SIBA) reached 10 MILLION CONSUMERS with new title recommendations during the holiday sales season.
2021 provides new opportunities to reach more readers in new ways. In addition to the always-popular Winter Print and Digital Catalogs, RAMP bookstores will introduce four Summer Email campaigns this year, designed to match books with readers during another “holiday” season ~ summer vacation.
Join RAMP in 2021 for year-round reading, indie style. Get started below!
What’s Old Is New Again!
For years, the RAMP associations ~ NAIBA, GLIBA, NEIBA, MIBA, and SIBA ~ have been communicating with publishers about holiday catalogs in various ways. As early as 1991, we were (snail) mailing you rate kits and making annual pilgrimages to New York City to squeeze into your tiny offices, often sitting on boxes of books,…Keep reading…
Hello and Welcome!
Welcome to our new website and to a new year of bookstore marketing opportunities! Five RAMP associations (NAIBA, GLIBA, NEIBA, MIBA, SIBA) joined forced in 2020 to produce Winter Catalogs. In 2021, RAMP is not only continuing this effort, we’re also launching Summer and Winter Emails!…Keep reading…